Jean-Marie Auboine Featured in French Newspaper La Montagne
*From Correze to Las Vegas, the success-story of an Objatois (a small French town) in the United-States.
We are honored to be featured in La Montagne, a respected French newspaper, with a front-page feature highlighting Jean-Marie Auboine’s journey from France to Las Vegas and the development of his signature chocolate creations.
This in-depth article retraces the path of our founder, from his early career in prestigious French establishments to becoming a recognized chocolatier in the United States, supplying luxury hotels, casinos, and discerning clients seeking exceptional quality.
This recognition reflects not only a personal journey, but also the values that define Jean-Marie Auboine Chocolatier today: precision, creativity, and a commitment to premium ingredients without compromise.
A Journey from France to Las Vegas
Published in April 2026, the feature offers a rare behind-the-scenes look at Jean-Marie Auboine’s expertise, craftsmanship, and adaptability in bringing French chocolate savoir-faire to the American market. It also highlights the evolution of his creations, from classic European techniques to refined offerings tailored to a Las Vegas clientele.
From working in renowned kitchens and luxury hospitality environments in France to leading chocolate production in some of Las Vegas’ most iconic establishments, Jean-Marie Auboine has continuously refined his approach to chocolate making.
The article emphasizes the importance of adapting traditional techniques to new markets while preserving authenticity. Whether through innovative flavor combinations, elevated presentation, or large-scale production for prestigious clients, this balance between tradition and innovation remains at the heart of the brand.
A Craft Built on Adaptation and Excellence
“Il faut savoir s’adapter au marché américain.”
“You have to know how to adapt to the American market.”
This philosophy perfectly illustrates the brand’s success — combining French excellence with an understanding of local tastes and expectations.
Today, Jean-Marie Auboine Chocolatier continues this vision in Las Vegas, offering handcrafted chocolates, macarons, and confections made with premium ingredients and meticulous attention to detail. Each creation reflects a fusion of French heritage and modern refinement.
From supplying major hospitality groups to welcoming guests in our Las Vegas stores, Jean-Marie Auboine Chocolatier has become a destination for those seeking refined chocolate experiences.
Visitors can discover our collections, build their own assortments, and experience firsthand the craftsmanship highlighted in this feature.
We are proud to see this journey recognized in French press and to continue sharing our passion for chocolate with both local customers and visitors from around the world.
